Apollo-Vredestein tyre Shops
The acquisition of Vredestein tyres by the Indian tyre company Apollo tyres, has in my opinion ben a good thing.
As a long standing tyre dealer I have dealt with Vredestein for as long as I care to remember. Vredestein are a Dutch company, but have been a long standing supplier to the British tyre market. They have particular expertise in the winter tyre market, making tyre products that have won many awards over the years.
Vredestein tyres were also great corporate host. I have spent many a happy visit to their factory in Holland and enjoyed various trips out with hospitality in Amsterdam. It did come as a surprise to me when I heard of the takeover bid from the ever expanding Indian tyre company Apollo. Vredestein always had a good independent tyre dealer network and although they were expanding their product range, they always had steady growth and expansion plans. Now they have a network of Apollo-Vredestein tyre Shops, across the UK.
A good product was always important to them. They were always quick to bring out new products to match the market introducing designer tyres onto the market and a winter tyre that was made to fit the up and coming SUV and Crossover tyre market.
One of Vredesteins flagship tyres has been the Quatrac all-weather tyres. Thee tyres were always very popular, but for some reason not in my tyre shop here in Halifax, Yorkshire in the UK. My customers always tend to go for the full blown winter tyres.
However the Apollo takeover went ahead and the marriage of the companies appears to have been a successful one , with each company blending and selling tyres as if it was always the way. We now sell both products, and I feel that the Apollo takeover has put a little more aggression into way that the company sells its products.
This winter we will be selling Apollo-Vredestein winter tyres that will be made by either company. In recent years there has been resurgence of the all-season tyre and throughout Europe, Apollo-Vredestein tyre Shop is capitalising on this by introducing a “Y” speed fitment and also an SUV version to its brand new Vredestein Quatrac 5 range.
The new Quatrac 5 tyre range now comes in five width sizes for 13 to 19 inch rim diameters with a speed rating from T to Y.
Apollo-Vredestein New technology known as the 3D Grip Claws
Apollo-Vredestein are keeping their research and development department in Holland and have come out with some new and interesting technologies which have made their debut in the Vredestein Quatrac 5, this is the 3D Grip Claws. The claws are arranged between the sipes in the middle of the tyre, these claws together with the sipes, ensure perfect grip on bends and make it possible to accelerate quickly, even on snowy and icy roads.
Apollo-Vredestein use Full Silica Compound
Another great point to make about the Vredestein Quatrac 5 is that it has a “ Full Silica tread compound mix”, this ensures a high degree of resistance to tread wear ; making for a long lifespan and a better rolling resistance to comply with environmental challenges.
This gives the new Apollo-Vredestein Quatrac 5 excellent results on all three aspects of the EU tyre label. This gives the tyre, the “Three Peak Snowflake symbol”, alongside the regular “M&S tyre coding”. This tyre can now be used in countries where winter tyres are compulsory in winter.
Apollo-Vredestein tyre shops across the UK
To finalise the Apollo winter tyre is also an excellent winter tyre and will become popular in the UK this winter, and available in the Apollo-Vredestein tyre Shops, including Pellon Tyres here in Halifax, Yorkshire,UK.
Apollo-Vredestein have now reached a deal to supply the Independent European tyre buying network, Point-S. Supplying their tyre products throughout the UK. This will give them a network of Apollo-Vredestein tyre Shops across the country.