Category Archives: All Michelin Tyres Stuff

All Michelin Tyres Stuff

All Michelin Tyres Stuff

Vehicle tyres, were originally made to provide the vehicle with traction that could go anywhere. They were developed to give the 4X4 driver excellent durability whilst also giving good wear and traction in any weather that the vehicle could come up across, including heavy snow falls.
Most tyres, were technically designed with the help of racing tyres and were derived from a “cut-chip and tear-resistant tread compound”. This would give the tyres tread exceptional grip and wear resistance when driving on roads that would normally tear tyres to shreds, such as gravel roads.

Winter tyres As Snow Falls

Winter tyres As Snow Falls

Winter tyres As Snow Falls
Winter tyres As Snow Falls

Winter tyres As Snow Falls

We will take you on a journey of discovery

to understand the difference between winter tyres and summer tyres in all road usage conditions. Find the right summer or winter.

Source: www.youtube.com Another great Michelin video.

We are the half way stage of winter here in Halifax, Yorkshire, UK. I must admit that, as the owner of a successful tyre business, I still feel the need to write about the importance of winter tyres versus summer tyres (2), as the beginning of winter approaches in November.
I am not the only one; in fact, there are thousands of safety-conscious tyre manufacturers and tyre retailers. Who likes me to try to get the driving public to fit winter tyres versus summer tyres? As the winter approaches.
In general, I am pleased with the response of the public over the past five winters. There has been a growing trend to fit winter tyres by the public as they realise how much safer they are when coping with the winter weather, including the growing amount of snow that we are having these days.

winter tyres versus summer tyres
The sipes in this winter tyre are easy to see

In the old days, we would only ever see the rich customers who were going to drive to Europe, probably skiing.

These drivers would have to fit winter tyres versus summer tyres . Winter tyres As Snow Falls

Here we are again, another winter in the Pennine town of Halifax, UK. We usually see our first snow fall in November ! So this year, 2021, has been no different.

On the 26th and 27th, a severe storm system pounded us after a period of clear days and mild weather. The storm came as a “Red warning” and was named “Arwen” by the UK met office.

storm struck in the middle of the night. Winter tyres As Snow Falls

As a result, there was a loud clap of thunder immediately after a huge flash of lightning that woke us up. This was right above our heads. The gales swept in and deposited a few inches of fresh snow . Especially over the Halifax area.

The first snow fall has always been exciting to me. Because of course we sell a variety of winter tyres and all season tyres.

Unfortunately, the winds were very strong and brought down some power in the Halifax area. In our case, the phones were not working correctly and for some reason, our internet went down. However, we reverted to the old-fashioned ways, pre-internet and carried on by dealing with our customers over the counter and issuing hand written bills.

I must admit that we were all excited ! Winter tyres As Snow Falls

Especially when a customer ordered some snow tyres. It was a change from our normal routine of fitting the same old tyres to the same old cars. Older tyre depot owners will remember this and know what I mean?
As time went on, more and more European countries would have to fit winter tyres by law, and so the tyre manufacturers had to come up with a better winter tyre product.

Cars were getting faster and more comfortable to drive, so different materials were used in the tyre compound to make them more flexible in cold weather.

Winter versus summer tyres-Silica introduced

The introduction of silica into the tyres compound helped to solve this problem. Many tyre companies had to come up with ways to dissipate the water and slush. Consequently, that clogged up the tread. Importantly, this was done by fitting a heavy tread pattern, including big lugs for grip. The big lugs were effective but would build up road noise at speed.
Tyre companies started to experiment by using more  tinier slits than were previously used, which would open up and release trapped snow and water, enabling the tyre to grip on the surface, They also allowed a bigger surface area to give the tyre better grip and traction.

These are known as “sipes”, I talk all the time about sipes but they were an important evolution in the development of the modern winter tyre.

These two combinations—the silica and the addition of a much more effective tread pattern—

Of course, these were the key ingredients that helped develop modern winter tyres versus summer tyres. These tyres are now also available in all sizes to fit all cars, including SUVs and crossover cars.
Pellon Tyre and Auto-Centre offer car and van servicing and repairs to all makes of vehicles.

Pellon Tyres is now a member of tyresafe.org

Michelin Cross Climate NHS Blood-Transplant

Michelin Cross Climate NHS Blood-Transplant

Michelin Cross Climate NHS Blood-Transplant
Michelin Cross Climate NHS Blood-Transplant

Michelin Cross-Climate NHS Blood-Transplant

An article from the “Fleet news” about the choice of the Michelin CrossClimate + tyres  for the NHS blood and transplant vehicles. For this reason, these cars are always seen going flat out with their valuable cargo from one hospital to another.

To me, it is a non-brainer. Hence, to fit the safest all-round tyre,. Thus, for the purpose of emergency delivery at high speed,. As a result, it is not worth thinking about. These vehicles should have the best tyres available for the job.

Why Michelin CrossClimate Tyres Are the Best Choice for NHS Blood and Transplant Vehicles

Every second matters in the NHS Blood and Transplant service. These vans are tasked with the important role of transporting blood, organs, and essential medical supplies across the UK, frequently racing against the clock to save lives.

It’s no surprise that selecting the appropriate tyre for the job is critical. Michelin CrossClimate tyres have become the preferred tyre for these critical services, and there are various reasons why.

All-weather Reliability. Michelin Cross Climate NHS Blood-Transplant


British weather is often unpredictable. From sudden downpours in Manchester to unexpected snowfall in the Highlands, NHS vehicles must be prepared for anything. Michelin CrossClimate tyres are renowned for their adaptability and safety in all weather situations.

They provide a unique combination of summer and winter tyre technologies, allowing these vehicles to run securely whether it’s raining, snowing, or somewhere in between. This level of dependability is essential to ensuring that none of the infamous British weather interferes with these life-saving operations.

Excellent performance and comfort. Michelin Cross Climate NHS Blood-Transplant


NHS drivers have a tough job, frequently driving long hours in stressful conditions. Michelin CrossClimate tyres are designed for both safety and comfort. They reduce road noise and provide a smoother ride, which can be a minor but substantial comfort during a long shift.

Furthermore, the greater grip and handling of these tyres provide drivers with the confidence they require when embarking on a time-sensitive journey, assuring the safety of both the driver and cargo.

Michelin Cross Climate NHS Blood-Transplant programme
Michelin Cross Climate NHS Blood-Transplant
Durability and cost-effectiveness


Running a fleet of emergency vehicles is not inexpensive, especially when it comes to upkeep. Michelin CrossClimate tyres are noted for their durability; therefore, they do not need to be replaced as frequently as other tyres.

This endurance translates into long-term cost-effectiveness, which is critical for the publicly funded NHS. Furthermore, the fuel efficiency of these tyres helps to reduce total operating expenses, which is critical when budgets are limited.

A nod to local expertise. Michelin Cross Climate NHS Blood-Transplant


It’s also worth noting that Michelin has a big presence in the UK, with a huge plant in Stoke-on-Trent and a historic history spanning more than a century. Choosing Michelin means not only choosing quality and dependability but also supporting a long-standing local business. It’s similar to picking a local butcher versus a supermarket for your Sunday roast—it benefits the community while often yielding superior results!

In Summary. Michelin Cross Climate NHS Blood-Transplant


The decision to equip NHS Blood and Transplant vans with Michelin CrossClimate tyres appears wise. In a service where every instant can be the difference between life and death, these tyres’ dependability, performance, and cost-effectiveness make them an unrivalled choice.

More crucially, they can withstand the unpredictable British weather, ensuring that critical supplies and workers reach where they need to go regardless of the circumstances outside.

For individuals who rely on the seamless operation

of such critical services or anyone looking for dependable, all-season tyres, the Michelin CrossClimate line is well worth considering. So, the next time you’re trapped in a deluge or navigating a chilly morning in Halifax, remember that the tyres you choose can make a big difference—not just for you but also for those who rely on NHS vehicles. Safe travels!

It is well worth a look if you are thinking of buying a new set of tyres. Michelin has come up with a great  and safer tyre product.

Eric Roberts

Source: NHS Blood and Transplant selects Michelin CrossClimate+ tyres

Self-Seal System: Michelin and Continental

Self-Seal System

Self-Seal System
Self-Seal System

Self-Seal System

Michelin will be rolling out its puncture-resistant Self-seal tyres around the world starting 2015.

Source: www.tyreblog.co.uk

It is not just the inconvenience of having a puncture

but the dangerous situation you can find yourself in when running over a screw at, say, 70mph?

The Michelin self-seal will repair itself instantly and get you out of trouble. It cannot, however, help you if you have a sidewall problem, In that scenario, the tyre will deflate like any other tyre would, but it is a step in the right direction but not as safe as a run-flat tyre.

Continental tyres and Michelin tyres launch

a new type of self-seal tyre
Both these giant tyre companies have come up with a similar type of product that will give the motorist some kind of protection against their tyre deflating when the tyre picks up a screw or nail in the tread area of the tyre.
Both companies use a type of soft compound that is located inside the tyre below the tread area and resembles a thick layer tar? The tar-looking substance is very sticky and, as I have said, covers the inside of the tread area and stretches from shoulder to shoulder.

The compound protects against penetrating nails

Including other Sharpe objects that are up to 5 mm in diameter, but only in the tread area. When a nail goes into the tyre, it seals instantly, eliminating the need to stop and change the wheel or even have a tyre repair done at all.

This will be bad news to the larger tyre repair companies, such as Rema Tip-Top, who have spent years developing different tyre repair materials that we use for repairing punctures with.

Even when there is just a hole in the tread, say if a nail goes in and comes back, the repair material will still seal the hole almost instantaneously, the tyre will not require another repair and can be used without requiring a roadside spare wheel change.


self-sealing tyre reduces the risk of a flat tyre. Self-Seal System


These tyres do have their limitations and drivers are still advised to check their tyres at regular intervals for cuts, lumps and bumps. Remember, the tyre seal does not protect you against any sidewall problems, but only the tread area. They are also not run-flat tyre and must not be run on if the tyre loses any pressure at all.

Michelin tyre self-seal system is pretty much the same.

The special compound sits inside the tread of the tyre and seals nails and screws that penetrate the tread area. The hole is sealed instantly by the sealing compound,. Consequently, the tyre is deemed to be repaired, and as long as no pressure is lost, the tyre can continue running as a normal tyre.
Michelin say that the self-seal tyres will be used this year (2015) on some VW models and that there is no reason why the system cannot be used on any of its tyre range without any compromise to tyres performance abilities.
It is important, though, to remember that self-seal tyres are not the same as run-flat tyres .

I’ll say it again: if they experience any pressure, have them checked out by a professional. Self-Seal System


In my opinion for what its worth, I think it only confuses things from a practical point of view? When we have to repair a self-seal tyre, we have to buff of the area where the repair is required (a very messy job) before carrying out the repair.

Once the tyre is repaired, it can be no longer be classified as a self-seal. In fact, we have come to the conclusion that, like the run-flat tyres, the self-seal is not worth repairing and we offer the customer a new replacement tyre.

Michelin tyres compared to Budgets

Michelin tyres compared to Budgets

Michelin tyres compared to Budgets
Michelin tyres compared to Budgets

Michelin tyres compared to Budgets

Ben Collins – the racing driver once known as The Stig – puts Michelin tyres premium and budget tyres to the test to see if price can impact performance

Source: www.telegraph.co.uk

Michelin tyres: Do you pay for what you get?

While I feel it is important to compare consumer brands, I think that you are normally looking at a cheap product compared to an expensive product and all the things that slot in between the various things.

It is saying why Primark clothes are cheaper than, say, Marks and Spencer clothes. There are hundreds of differentials you could look at, but at the end of the day, they are after all only clothes and you pay your money and take your choice.
It is the same for millions of other products that we buy, At the end of the day, we are not really comparing like for like; after all, a coat is a coat and a handbag is a handbag.

You can only compare like-for-like products that are the same make and the same quality. It makes sense then that a Michelin premium tyre should be of much better quality than a cheap budget brand of tyre; after all, its not rocket science.

Michelin tyres have over a century of expertise

Like all the top tyre brands, these companies have put billions of hours of time and money into research and development until we have reached the very high standard of today’s tyres.

These products have reached higher and higher standard over the years to give us high-performing car tyres that we can fit onto our cars and enjoy today.

The budget tyre companies that arrive on our shores

from places like China are in a completely different class to the top tyre companies. Please don’t get me wrong, I think that there is a call and a place for budget tyre brands;

indeed, at the moment, the cheap new tyre is out selling the premium tyre products (at least in my area of Halifax, Yorkshire, UK).
The thing that I am not sure about is when videos are made comparing these products.

I think it would be much fairer to compare the budget tyre brands against each other and the premium tyre brands against each other, say Michelin versus Goodyear or Pirelli. I think that we all know that a Michelin tyre will stop at a much shorter distance than a budget tyre?

Michelin tyres compared to Budgets
Michelin tyres compared to Budgets

What about the other things that should be thrown into the equation? Michelin tyres compared to Budgets

For example, would the results have been the same if the test had been carried out on a Ford Fiesta or a Vauxhall Corsa? I do not think so. They always seem to use a top-of-the range model, with all the mod cons, to test these tyres when it is obvious that the

Michelin tyres are going to outperform some budget brand from some far eastern country.

Another factor is the Price? It does not take much time now to compare tyre prices on the internet, and you can clearly see that Michelin tyres will cost £30 to £40 more than the same-size tyre from a budget brand.

Does this money pay for the extra 10 yards braking distance,

I don’t know? I only know that the consumer has the choice of whatever he or she is going to buy, including tyres for their car.


We can all make a choice when we buy a tyre because all the tyres now have a label system that will tell them just how good their tyre is before they buy it. If things like mileage or braking distance are important to them, they can choose to buy one of the

premium brands, Michelin tyres compared to Budgets

but if it is just a tyre that they need because they are restricted to a certain financial budget, then it would be a budget or mid-range tyre that they would go for.
We know that these tests are carried out in good faith, but they are really just advertisements for tyre company concerned, The tyre information is clearly shown on the tyre label before the tyre is purchased, and you pay your money and take your choice.


All-weather Michelin tyres

All-weather Michelin tyres

All-weather Michelin tyres
All-weather Michelin tyres

All-weather Michelin tyres

First major single-seater series to use treaded tyres for both wet and dry

Source: www.fiaformulae.com

Only Michelin tyres could make a tyre look so sexy?

Michelin tyres are to be the new sponsors of the new 2015 Formula E motor racing season. The new sport is now in its second season and is growing in popularity.

The E stands for electric cars. Hence, will be the first ever electric car racing event. As a result, the FIA will be in control of
In the first season, there will be a total of ten teams. Each team will have two drivers and a total of 40 cars will be used.

The cars will race against each other.

In a straight head-to-head race. The cars will compete in cities . Including Miami in the USA, Beijing in China and London here in the UK.Thus, a total of ten cities will be used throughout the world.
These events are expected to speed up research and development. Consequently, that will go into all normal electric vehicles. Also, try to increase the interest levels. Moreover, by showing what an electric car can actually achieve,.

The technical specifications.

the FIA will lay out.  Allowing the teams to develop their own electrical innovations and ideas. Hence, in the

development of the different batteries. That may be developed.
The E cars will be much less noisy than their F1 counterparts. will be able to reach speeds of up to 140 mph.

All-weather Michelin tyres
All-weather Michelin tyres

All-weather Michelin tyres

The day’s events will kick off with a free practice session. Then, later in the morning, there will be a qualifying lap. Calculating the times from each driver using cars one and two.

There will then be a break to enable the batteries to be charged, and then the racing will begin in the evening with two events and one pit stop, which will in fact be a change of car from a charged-up car to a charged-up car.

The races should be about 45 minutes long in duration.


The 2014/2015 season is now under way, with the last round at Buenos Aires ending with a win for Antonio Feix Da Costa, his first win in an all-electric car and on Michelin tyres.

Michelin tyres are excited about this new revolutionary form of motorsport and will be using their Michelin Pilot Sport EV tyre for all the events on the 2015 calendar

Malcolm Scovell, commercial director for Michelin in the UK and Ireland, said, “Formula E is a really exciting partnership for us and it fits perfectly with our track-to-street ethos and our commitment to sustainability. The 18-inch tyres mean that the things we learn from Formula E will directly influence the development of our tyres for normal electric and performance cars”.

These were developed with the express purpose of ensuring safe driving in temperatures lower than 7 degrees Celsius, as well as in harsh situations such as snow and ice.

Deeper and more pronounced notches than summer tyres are a distinctive feature of the tread pattern of winter tyres. This makes winter tyres more effective at providing traction on snow and ice.

Additionally, they are constructed from a material that is more pliable, which enables them to maintain a level of pliability that allows them to maintain a firm hold on the road even when temperatures are below freezing.

All-weather Michelin tyres
All-weather Michelin tyres

“In addition, there are no slicks and wets,

so the Pilot Sport EVs will have to perform in a wide range of conditions, just as the tyres on our own cars have to. Michelin uses motor sport as an innovation accelerator, and Formula E is already delivering on that front.”

Pellon Tyre and Auto-centre offer car and van servicing and repairs to all makes of vehicles.

Michelin Tweels-airless tyres

Michelin Tweels-airless tyres

Michelin Tweels-airless tyres

Michelin Tweels-airless tyres

Michelin Tweels-airless tyres

Michelin Tweel Tyres

Michelin Tweels combine the tyre and the wheel into one unit that can’t get a puncture

This is no doubt a great idea from Michelin and will be a great application on such things as plant items and grass mowers, but I am not sure about long-term plans to use them on cars. Would they eventually do away with the regular car tyre (if there is such a thing)? i do not think so.

Like all the new car technologies that are coming onto the market, I think that they will just be a part of the big mix.

Michelin Tweels are a really good breakthrough

Ever since, I have worked in the tyre industry. I questioned whether a brand-new invention would eventually replace commonplace tyres.
Furthermore, I also worked for a few years.

On the plant and heavy earthmover part of the tyre business. Specifically, these were the massive tyres that we see working in the huge quarries.  Also on industrial sites around Britain.

When one of these giant trucks and earthmoving machines. Tyre issues forced us to stop. It would cost the companies thousands of pounds in down time.

These companies kept spares on site.

As a result, it was inevitable  that our tyre company. I would have to come out and attend to the tyre problem.
The most common problem, though, came from the smaller plant items. 

Such as dumper trucks and JCB machines. When these things had to stop for tyre damage, then it could mean big problems because it could have held the whole operation, such as laying tarmac, which is crucial to timing due to the fact that the tarmac had to be laid while It was still hot.

We really had to be on the ball when attending tyre problems because time really did mean money.

Michelin Tweels are similar to the fork truck tyres

Some machines back then were coming out on a solid metal wheel with a rubber band attached to it; we used to call them solids. A whole new industry grew up, replacing pneumatic tyres with what we then and now call solids.
Once again, fork trucks were very important in the industrial world, and down time due to tyre problems could cost hundreds of pounds a time. Solids replaced the air-filled fork truck pneumatics gradually but surely. The solids would gradually wear their rubber ring out but it took a long time to do this and in the meantime, they never got any punctures.

One of the big manufacturers of these special wheels was a company from Canada called “Bearcat”

. They were a very aggressive company and took over most of the fork truck work in the ICI Chemicals works in Huddersfield, but they did send the business in my direction, and times were good.
I often thought that it would be good to be able to create a product similar to the solid wheels for the larger plant items, which would stop me having to have so many tyre repairs and the down time that went with it.

Michelin Tweels has plugged the gap

This is where the Michelin Tweels came in to the equation. Michelin Tweels have a moulded-treat rubber band like conventional tyres mounted on a metal hub in the centre, very similar to the fork truck wheels but made of a much lighter alloy-based metal.

The big difference between the tread and the metal hub is the flexible spokes, which can flex and deform under weight and pressure.
This is the big difference: the flexibility allows the vehicle to ride over rough terrain, which is very similar to the Mars lander tyres set up.

This means that they are perfect for small and medium plant machines, the type that causes much trouble with punctured tyres.

Michelin are now going to build a $50 million plant

to build these airless tyres. They will be made for agricultural vehicles as well as machines that work on construction sites and land fill sites where puncture repairs have previously been a common problem.
Michelin have been working on the Tweel from 2005 and they was originally thought to be developed for the car industry, but it soon became clear to the giant French tyre company that this invention had other great potentials,


Hats off to Michelin Tweels
Source: www.mirror.co.uk

Michelin Premier A-S All-Season Tyre

Michelin Premier A-S All-Season Tyre

Michelin Premier A-S All-Season Tyre

Michelin Premier A-S uses new materials

Like many other major tyre companies, Michelin is experimenting with different materials to use in the tyres compound. This is to try and reduce the amount of petro-chemicals that are used in the manufacture of tyres.

Michelin has used a combination of sunflower oil and silica.
The siliThe majority of tyre companies use silica, especially in their winter tyre lines. Silica helps the tyre in wet weather by providing more strength and stability to the tyres

Michelin
The excellent new Michelin Premier AS All-Season tyre

performance, whist the sunflower oil helps the tyre perform well in lower temperature, a mix that goes well in an all-season tyre, helping it to perform in both summer and winter, hence the name all-season.
Most tyres have incorporated sipes and grooves into the tyres tread.

This dissipates the water from the tyre in inclement weather.

As the tyre wears with use, these grooves start to disappear in many makes of tyres; in fact, some tyres, particularly Continental, look like racing slick with 3mm of tread left and would be useless in the wet.

The new Michelin however, has grooves that are spread around the outside of the tread, which become wider as the tyre tread wears out.

This means that the tyre will maintain its grip as it wears down and dissipates water, whereas normally the opposite happens: the tyre loses grip when it wears down.
As the tyre wears, more grooves that have been placed deeper in the tread will start to appear; in fact, there are about 150 extra hidden grooves placed in the central area of the tyre, only showing when the tyre wears down.

This also gives extra grip in wet weather. When the tyre increase its mileage, it gives more stable traction on the road surface.

The Michelin Premier A/S will replace the MXV4 all-season tyre.

All the new developments in this Michelin Premier tyre are known collectively as Ever-Grip technology and it is said that Michelin have been working on the Ever Grip system for many years. The new tyre has been tested against its predecessor and other makes.

The disappointing aspect of the new tyre was the performance in “dry braking”. This was measured as only average when compared to other makes of tyres and actually worse that the MXV4. When a worn tyre was tested the dry stopping distance was even worse, about 10 foot different.


The new Michelin shone out in a wet weather test when water was added to the test track.

The new tyre stopped almost exactly the same in wet weather as it did in dry weather, both with a new tread and a worn tread.
The tests showed that the Premier was miles ahead of its predecessor, the MXV4, all season.

The Premier A/S delivered a safe, predictable stopping performance on dry and wet roads and is largely immune to the effects of tread loss, the tyre performs almost perfectly with a good tread and when the tyre is nearing the end of its treads life.

michelin
Michelin premier cross section

The new tyre’s rolling resistance was found to be very good, making it a good tyre when it comes to fuel economy. The tyre also performed well when handling ice and snow, and it also did well for hydroplaning resistance.

Pellon Tyres is a member of tyresafe.org

This tyre is now discontinued.

Michelin 4X4 CrossClimate

Michelin 4X4 CrossClimate

Michelin 4X4 CrossClimate

CrossClimate tyre is now available to a wide range of SUVs and 4x4s.The Michelin CrossClimate was the world’s first summer tyre to achie…

Michelin 4X4 CrossClimate

There is no doubt that the Michelin CrossClimate has been a winner for the famous French tyre maker. This tyre has been a triumph. Hence, a summer tyre is suitable for winter use.

This new range will definitely be of benefit to drivers of SUV’s and 4X4’s. As a result, we have had complaints in the past. Hence, about their vehicle not handling very well in wet and winter weather.

Michelin 4X4 CrossClimate
In my opinion

The CrossClimate will be of benefit to this range of vehicles. For the purpose of better handling.

To bring this post up to 2020/2021 then the crossclimate has been a very successful addition the the Michelin tyre range. So, this tyre is a popular fitment to many types of cars. Covering winter and summer driving conditions.

This tyre has proved to be a winner in countries like the UK. Because of the mild climate, small amounts of irregular snowfall occurred.ries.

Source: Michelin CrossClimate now available for 4×4 and SUV : Tyrepress

Pellon Tyres is now a member of Tyresafe.org

Michelin Pilot Sport Cup 2 Tyres

Michelin Pilot Sport Cup 2 Tyres

Michelin Pilot Sport Cup 2 Tyres
Michelin Pilot Sport Cup 2 Tyres

Michelin Pilot Sport Cup 2 Tyres

Unveiled at the Frankfurt Motor Show in September 2001…

Michelin Pilot Sport Cup 2 Tyres: A Revolutionary Product for Performance-Drivers


Should you be an avid driver seeking the best possible performance from your tyres, the Michelin Pilot Sport Cup 2 could be exactly what your vehicle requires. These tyres are a technological marvel designed to provide remarkable performance on both roads and tracks. They are not just another pair of tyres.

Raised in Racing, Designed for the Road


The proud heritage of Michelin Pilot Sport Cup 2 tyres comes directly from motorsport technology. These tyres were created in partnership with some of the most discerning automakers in the world, like Ferrari and Porsche, and are intended for individuals who enjoy taking their cars to their absolute limits. They offer a thrilling driving experience without sacrificing safety by blending the line between street and race tyres.

Characteristics and Efficiency


The bi-compound technology of the Michelin Pilot Sport Cup 2 is one of its most notable features. This entails applying two distinct rubber compounds to the tread surface: a softer, more grippy compound in the centre to improve traction and control at high speeds, and a stronger compound on the outside shoulder to resist the rigours of cornering. What was the outcome? a tyre that offers exceptional stability and grip, turning every drive into a racecourse lap.

Additionally, the unique tread pattern and tyre profile of these tyres improve precise steering and give drivers the best control possible when performing high-speed manoeuvres. Additionally, the tread shape contributes to less hydroplaning, which enhances performance in damp conditions—an important consideration given the unpredictability of British weather.

Durability and Extended Life


The Michelin Pilot Sport Cup 2 tyres are excellent performers, but they are also quite durable. Because they are designed to survive the harsh conditions of track driving, they have an incredibly extended lifespan when used on the street, making them an investment in the performance of your car rather of merely a purchase.

Giving Due Consideration to the Past


It’s important to remember that Michelin has led the way in tyre innovation for more than a century. The creation of the Pilot Sport Cup 2 tyres demonstrates this French manufacturer’s commitment to quality. Focusing on performance, safety, and quality, Michelin continues to push the limits of tyre technology, building on its record of pioneering the radial tyre.

In summary


In conclusion, for individuals who expect the best out of their car, the Michelin Pilot Sport Cup 2 tyres are an excellent option. These tyres offer the performance, control, and confidence you need to fully enjoy every journey—whether you’re blazing up the track on a weekend or manoeuvring the UK’s winding country roads.

Upgrading to Michelin Pilot Sport Cup 2 tyres is a wise choice for any driver who takes their driving seriously since they offer superior speed, stability, and safety. They’re a real revolution in high-performance tyres, and you’ll be grinning every time you drive on them.

Of course, are one of the great French tyre companies best products.

One of our customers has a sporting edge to his driving. Consequently, always  fitted Michelin tyres to his Porsche vehicle. Which have been Pilot Sport Cup 2 Tyres. Hence , for the high performance.

In his favour. He has always been a big fan of  Michelin tyre products. As expected, he said that have never been let down by Michelin products and would always recommend them.

The guys name is Richard. Incredibly, he even travels to Germany to test his skills at the Nürburgring  race circuit, using his Michelin Pilot Sport Cup 2 tyres. He also uses other Michelin tyre products, including Michelin Alpin winter tyres.

Importantly, Richard loves the power and the handling. Of these great German cars. Hence, Porsche Porsche one of the most iconic sports car manufacturers. In the World.
He loves testing out his metallic grey 911 Turbo, which is the main vehicle of choice in the majority of Porsche Driving Experiences.

The 911 fitted with Sport Cup 2 tyres is known for its outstanding handling, with all that power delivered from its rear-mounted engine through those big, fat rear wheels and tyres.

These tyres will be fitted as original equipment onto some of the new Ford Focus RS high-performance models of cars.

Sourced through Scoop.it from: www.tyrepress.com

Michelin Worldwide Campaign

Michelin Worldwide Campaign

Michelin Worldwide Campaign
Michelin Worldwide Campaign

Michelin Worldwide Campaign

A premium-price timeslot during yesterday’s Super Bowl marked “an important change” in Michelin’s marketing strategy. The 30-second advertisement – the first Michelin advertising appearance during …

Michelin Worldwide Campaign

I must confess, I am not a fan of the “American Super-bowl” series. However, I am a sports fan and did see some of the highlights. I did, however, notice the Great Tyres advertisement during the proceedings.

What I did not know was that this was the start of a global advertising campaign for Michelin tyres. I am thinking that it could start a war of giants. Hence, the other big tyre companies wont stand still.

Companies like Continental tyres, Bridgestone Tyres, and Pirelli tyres will all want to compete. This and rising tyre prices should make 2017 an interesting year?

2020 Update. Michelin Worldwide Campaign

Of course, The great French tyre company are moving forward with a great new product range. Importantly, to keep up with the different demands of modern motoring,.

Including special tyres to fit the new electric cars that are coming out in todays mix of vehicle technologies. Including the new “Energy Saver” tyre range.

Many other tyres are in the line from this great tyre company. 

2024 Michelin Update

How Michelin Tyres Keep Up with the Fast-Moving Car Design and Technology Market
Ah, the world of automobiles is constantly growing, isn’t it? Just when you think you’ve seen everything, a new model hits the road with more electronics than a Swiss Army knife. And who is at the forefront of ensuring that our rides run smoothly and safely? Michelin tyres, of course. Let’s talk about how these tyre titans stay ahead of the competition in this fast-paced market.

The Michelin Legacy. Michelin Worldwide Campaign


First, take a brief trip down memory lane. Michelin has been around since 1889, when it was founded in Clermont-Ferrand, France. They’ve been pioneers since the beginning, not merely in the production of tyres but also in the improvement of the overall driving experience. Remember the Michelin Man? That famous tubby figure is more than a mascot; he represents innovation and dependability.

The Growth of Electric and Autonomous Vehicles
Now, let’s talk about technology. The car industry is bustling with electric and self-driving vehicles. These are no longer just fancy abstractions; they are the present and future. Michelin has tapped into the market with tyres built expressly for these new vehicle types.

Electric vehicles, for example, require tyres that can manage instant torque while also providing optimal efficiency to maintain battery life. Michelin produced the Energy EV range, which minimises rolling resistance, which means less energy is required to drive the car. It’s similar to constantly riding in low gear, which is gentler on the legs (or battery in this case).

Smart Tyres and Connectivity. Michelin Worldwide Campaign
Have you heard of smart tyres? They aren’t only a thing in science fiction films. Michelin is right in there, integrating sensors that connect with your vehicle. These sensors measure tyre pressure, temperature, and even tread wear and provide real-time data to your vehicle’s system. It’s like having a personal tyre butler who keeps everything in tip-top condition.

Sustainable and Environmentally Friendly Innovations


Michelin is also a leader in sustainability. With all of the hype about lowering our carbon footprint, they’re on a quest to make tyres more environmentally friendly. What are their goals? To produce tyres made entirely of renewable materials by 2050. They are already making progress with the utilisation of recyclable materials and sustainable rubber.

Furthermore, they prioritise waste reduction. Michelin tyres are engineered to endure longer and perform better over their lifetime, resulting in fewer tyres ending up in landfill. Their ‘Long Lasting Performance’ campaign emphasises this dedication, demonstrating that going green does not entail sacrificing quality.

Local Ties and the UK Market.


So, how does all of this worldwide innovation apply to us here in the UK? Michelin has a significant presence in our neck of the woods. Consider their factory in Stoke-on-Trent, for instance. It has been a pillar of Michelin’s UK operations for decades, creating jobs and benefiting the local economy.

Furthermore, they actively participate in local communities by supporting road safety projects and sponsoring events. This link to local culture and economy ensures that Michelin is more than just a worldwide powerhouse; it is a brand that knows and invests in the communities where its consumers live and work.

The Future of Michelin and Cars


Looking ahead, Michelin is not slowing down. They are investing in new technology, such as airless tyres; imagine never having a flat tyre again! They’re also developing tyres that can react to changing driving conditions on the fly, providing the greatest performance whether you’re negotiating the rainy streets of Halifax or speeding down the highway.

Michelin is also pushing the boundaries with its engagement in motorsports. Racing-related innovations frequently make their way into regular vehicles. The principles they acquire from the fast-paced world of racing help make our daily trips safer and more pleasurable.

Wrapping Up


Michelin Tyres is not only keeping up with the fast-paced world of automobile design and technology but also leading the way. From smart tyres to ecological procedures, they are continually developing to satisfy the needs of modern cars. With a strong presence in the UK, they are not only a global giant but also a local hero.

So, the next time you’re looking for new tyres,

Keep in mind that Michelin has over a century of invention behind them. They are not simply keeping up with the times; they are setting the pace. Safe travels, and here’s to many more miles of pleasant driving!

Source: Super Bowl launch for Michelin global campaign